Durham 2500 – Social Caption Templates

Durham 2500: Social Caption Templates

Ready-to-post captions for the recurring counter posts. The bracketed numbers below always reflect the real, current Gap Assessment count, refresh this page before posting to get the latest figure.

Live count right now: [durham2500_count] of [durham2500_goal]

Standard counter post

Use for the recurring counter post, roughly every 4th post. Pair with an image or carousel featuring the running number.

[durham2500_count] of 2,500 Durham families have found their gap.

That’s [durham2500_count] households who now know exactly where they stand financially, before anything went wrong, not after.

We’re on a mission to reach 2,500 families across Durham Region by 2030. If you haven’t taken the free 5-minute assessment yet, your household could be #[durham2500_next].

Link in bio: Find My Gap

Milestone hit (every 100 families)

Use when the count crosses a round number, 100, 200, 300, and so on.

[durham2500_count] families down. [durham2500_remaining] to go.

When we started Durham 2500, the goal was simple: help this community know where they stand financially, one household at a time. [durham2500_count] families in, and we’re just getting started.

Know your gap in 5 minutes, free: brendaandhilda.com/assessment

Story / momentum (no hard number)

Use between counter posts, when you want to keep the campaign visible without leading with a number.

Every family that takes the Durham 2500 assessment tells us something: most people have never actually seen their financial gap laid out in front of them until now.

That’s exactly why this campaign exists.

Find yours: brendaandhilda.com/assessment